Why These White Wedding Roses Are In Demand And What to Use Instead
White roses cost how much? Yep, these common wedding flowers have skyrocketed in demand and price. Let’s get into how this happens and the many substitutions to leave you feeling…
How to Win the Bridal Market
Here are a few tips to help you win the bridal market: Bridal shows are huge. Turn your store into a wedding destination. Offer more than just boutonnieres and bouquets.…
How to Design Around Seasonality to Deal With Current Product Shortages in the Floral Industry
The floral industry is episodic. Florists have been educating their customers about the fluctuations in the market, and we love to see their efforts making waves. Weddings are in high…